This weekend kicks off the 2007 New York Comic-Con. This will be the second year for this event. Hopefully for everyone's sake, it goes better then it did last year. Last year's event was marred by overcrowding and massive organizational problems. Some people who pre-paid for tickets were not even allowed admission because too many people were already inside. Once people were allowed in, they would have to wait hours to get back in. Even retailers and comic professionals with booths had to wait in line to get back in. By most reports, it was pretty bad.
This from Publishers Weekly:
Although the hall was, by unanimous opinion, too small and the aisles far too narrow, according to show organizers fewer than 5,000 advance tickets had been sold a week before the show began. The last-minute influx of ticket buyers caught everyone flatfooted, although the big line on Friday night should have been a sign.
Saturday's show was a logistical logjam from the moment the doors opened. Both New York State police and the NYPD were on the streets around the Javits Center warning people that the show was sold out and telling them not to go in. Even some people who had paid in advance for three-day passes were left standing in line for up to two hours—or not allowed in at all.
When the convention floor wasn't completely shut down, people were being allowed in as only others left the floor, leaving even celebs like film director Kevin Smith and cartoonist Frank Miller standing in line, unable to get to signings and meetings. And with many inside the exhibit hall unaware of the problems getting back in, even a quick smoke break could lead to disaster, with exhibitors and artists unable to return to their booths.
Exacerbating the problem was a lack of organization in the lines to get badges. Professionals, people with VIP passes, three-day ticket-holders and walk-up attendees were all sent to the same line, resulting in chaos and long waits.
When you have Kevin Smith and Frank Miller standing in line with a fat guy dressed like Batman, you have a problem.
Part of the problem was that con organizer Greg Topalian was only able to secure a small portion of the Javits Center to hold the convention. Reportedly he was able to secure a much larger portion this year.
Topalian also sold tickets with the idea that people would come to the con and stay for only a few hours. He believed that just because you bought an admission ticket for the whole day didn't necessarily mean you were going to stay the whole day. He also believed that just because you purchased a 3-day ticket didn't mean you were going to attend all three days. These were some of the excuses Topalian gave on the Comic Geek Speak podcast for overselling so many tickets.
In my opinion, that was the real problem. It wasn't that he didn't have enough floor space. If you only have room for 10,000 people you should only sell 10,000 tickets. What difference does it make if you get enough space for 30,000 people if you then go and sell 60,000 tickets?
You will have the same problem. It will just be on a bigger scale. Overselling tickets to a comic book convention is just as wrong as Jim Bakker overselling time shares at a cheesy evangelical Christian luxury hotel. Something I believe he went to prison for.
Every year there is a large Anime convention held in nearby Baltimore called Otakon. Instead of selling single day tickets, they sell $50 memberships for the whole weekend. They only sell as many memberships as they can accomidate. They don't oversell memberships hoping that some wont show up. Once the set number memberships are sold, that's it. No more are sold. From what I gather, things go a lot more smoothly at Otakon. Not that I've ever been to Otakon. I just hear that people really like it.
Then again, the people that run Otakon are not about making profit. Not to say that they are a bunch of commie hippies. It's run by a not-for-profit organization dedicated to putting on the best Anime convention ever. The goal of the New York Comic-Con is to make money. Seemingly, as much money as possible.